| 編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
| 1 | 9-106-006 | Kansai Digital Phone: Zutto, Gaining Japanese Loyalty | Martinez-Jerez, F. Asis;Dillon, James R. | Marketing | Marketing management( 740M3030 ) |
| 2 | 9-501-015 | Building Brand Community on the Harley-Davidson Posse Ride | Fournier, Susan | Marketing | Marketing management( 740M3030 ) |
| 3 | 9-504-048 | Burberry | Moon, Youngme | Marketing | Marketing management( 740M3030 ) |
| 4 | 9-506-009 | Polyphonic HMI: Mixing Music and Math | Elberse, Anita;Eliashberg, Jehoshua;Villanueva, Julian | Marketing | Marketing management( 740M3030 ) |
| 5 | 9-508-047 | Dove: Evolution of a Brand | Deighton, John | Marketing | Marketing management( 740M3030 ) |
| 6 | 9-508-076 | Sony PlayStation 3: Game Over? | Ofek, Elie | Marketing | Marketing management( 740M3030 ) |